#Craftsmanship
3 articles with this tag
CultureEffort Signalling: Why Luxury Fashion is Rejecting AI in Favor of Human Craftsmanship
Luxury fashion houses are embracing 'effort signalling' by prioritizing hand-drawn art and traditional craftsmanship over AI-generated imagery to maintain authenticity and value.
The National|November 13, 2026
Miscellaneous235-Year-Old Watchmaker Girard-Perregaux Embraces Human Craftsmanship in the Age of AI
Girard-Perregaux, a 235-year-old Swiss watchmaker, is embracing human craftsmanship and heritage as a counterpoint to the rise of artificial intelligence. Managing Director Marc Michel-Amadry emphasizes the value of artisanal skills and in-house production to maintain relevance and appeal to sophisticated collectors.
The National|October 21, 2026
CultureForging Fantasy: How a Turkish Family Keeps Ancient Blacksmithing Alive Through Pop Culture
A Turkish family in Izmir's Kemeralti Bazaar has revitalized their generational blacksmithing workshop by crafting custom fantasy weapons inspired by video games and TV shows for a global clientele.
Al Jazeera English|September 18, 2026